Digital creative, strategist, and passionate about turning ideas into real projects.

I’m Roger Llorens, a professional in marketing, design, and digital creation.
I enjoy working at the intersection of creativity, strategy, and technology.
Throughout my career, I’ve transformed ideas into real projects, combining analysis, design, and a practical approach.
I always strive to deliver useful solutions, connect with people, and create authentic digital experiences.

My Story

My interest in technology and creativity began at a young age when I discovered the world of graphic design and digital communication. I started my professional journey as an IT technician, where I learned the importance of solving problems and providing practical solutions.

Soon after, my path led me to the world of digital marketing, where I was able to apply both my technical and creative skills by managing campaigns, web design, and content strategies for B2B companies. During those years, I combined marketing with graphic content creation and performance analysis.

Over time, I took on the role of Marketing Manager, leading projects, teams, and global strategies. This stage taught me to develop a more strategic vision, coordinate multidisciplinary teams, and make data-driven decisions.

Today, in addition to my professional experience, I have launched my own digital projects, combining marketing, design, and development with a practical and human approach.

My Philosophy

Collaboration and Trust

I believe in close collaboration and transparent communication as the foundation of any project. I like to understand each need, work as a team, and build tailored solutions. Trust, respect, and commitment are part of my way of working.

Creativity with Purpose

I combine creativity, strategy, and careful execution. I aim to bring real value to every project by always applying the same approach:

  • I listen and understand.

  • I seek effective solutions.

  • I execute with quality.

Experiencia profesional
Xder
Xder App

CEO & Product Director
September 2024 – Present
Spain

– Defining product vision and strategy.
– Conducting market research, user analysis, and defining key features.
– Leading and coordinating the development, UX/UI design, and marketing teams.
– Data analysis and continuous improvement through KPIs, Google Analytics, and user feedback.
– Developing and executing digital marketing strategies (SEO, email, social media).
– Coordinating the creation of graphic and visual content (banners, social media, interfaces, campaigns).

IGSA
Industrial Ginés

Marketing Manager
August 2022 – Present
Girona

– Defining the overall marketing strategy.
– Conducting market, competition, and trend analysis for decision-making.
– Managing digital marketing campaigns (SEO, social media, email marketing).
– Creating and monitoring content plans and branding initiatives.
– Analyzing results and optimizing campaigns using KPIs and analytics tools.
– Developing and managing digital presence (website, social media, blog).
– Preparing performance reports and improvement proposals.

JBM
JBM Camp

Marketing Manager
April 2022 – August 2022
Girona

Marketing Technician
January 2020 – April 2022

– Supervising the team and campaigns.
– Analyzing results and optimizing digital processes and actions.
– Coordinating design, branding, and corporate communication.
– Managing SEO, email marketing, and campaigns on Google Ads and Facebook Ads.
– Creating and maintaining websites and blogs with WordPress, along with graphic design for social media and corporate materials.
– Data and performance analysis.
– Planning and managing social media and content.
– Producing advanced graphic content (banners, social media, brochures, catalogs, newsletters, ads).

MyTrainder
MyTrainder - StartUp

Marketing Manager
October 2018 – August 2019
Girona

– Web design and SEO management.
– Managing social media and creating digital content (social media, poster design, and corporate/graphic materials).
– Developing and executing marketing and communication campaigns.
– Strategic planning and project management.
– Analyzing results and optimizing marketing actions.
– Writing and adapting corporate content.

NorteHispana
NorteHispana

Sales Advisor
April 2016 – July 2016
Girona

– Specialized training in insurance sales and advisory.
– Managing phone sales and in-person customer service.
– Providing personalized advice on insurance products.
– Organizing and conducting sales visits.

comexi
Comexi Group

IT Technician
November 2015 – April 2016
Girona

Work placement (Intermediate Vocational Training in Microcomputer Systems and Networks)
– Providing user support and resolving technical incidents.
– Installing and configuring operating systems, corporate software, and network services.
– Creating technical documentation and maintaining network and system diagrams.

Letter of Recommendation

Education

EAE-logo
EAE Business School

Postgraduate, Digital Marketing and E-commerce

2019 – 2022

etg-logo
ETG (Escola Tècnica Girona)

la-salle-logo
La Salle BCN

Higher Vocational Training, Networked Computer Systems Administration (ASIX)

2016 – 2017

la-salle-logo
La Salle Girona

Intermediate Vocational Training, Microcomputer Systems and Networks

2014 – 2016

la-salle-logo
La Salle Girona

Compulsory Secondary Education (ESO)

Certificates

AI and Automation
UDIA              2025

Content-Based SEO
Semrush         2025

Technical SEO and On/Off Page SEO
Semrush         2025

Inboud Marketing
Hubspot       2025

Email Marketing
Hubspot      2025

Social Media Marketing
Hubspot      2025

Google Analytics
Google       2025

Google Ads: Measurement
Google       2025

Power BI
Microsoft       2024

AI Applied to Social Media
Aedes       2023

10 Essential AI Tools
Aedes      2023

Advanced Excel
Aedes       2023

Google
Microsoft
Semrush
Hubspot

Featured Projects

What People Say About Me