Roger Llorens
Specialist in
marketing graphic design AI

My mission is to drive digital projects with creativity, data, and a personal touch.

Featured Projects

About Me

I’m Roger Llorens, a curious and passionate person about marketing, design, and digital creation. I’ve always been driven by the idea of turning concepts into real projects, where creativity, strategy, and technology come together to shape something unique. I enjoy exploring new ways to connect ideas with people and turning them into authentic experiences.

I like to be involved in every stage of a project, to constantly learn, and to surround myself with challenges that help me grow. For me, working in the digital world is not just a job, but a way to create, explore, and leave a mark on what I do.

Professional Experience

Xder
Xder App

CEO & Product Director
September 2024 – Present
Spain

– Defining the product vision and strategy.
– Market research, user analysis, and defining key features.
– Leading and coordinating the development, UX/UI design, and marketing teams.
– Data analysis and continuous improvement through KPIs, Google Analytics, and user feedback.
– Developing and executing digital marketing strategies (SEO, email, social media).
– Coordinating the creation of graphic and visual content (banners, social media, interfaces, campaigns).

IGSA
Industrial Ginés

Marketing Manager
August 2022 – Present
Girona

– Defining the overall marketing strategy.
– Market, competition, and trend analysis for decision-making.
– Managing digital marketing campaigns (SEO, social media, email marketing).
– Creating and tracking content plans and branding initiatives.
– Analyzing results and optimizing campaigns using KPIs and analytics tools.
– Developing and managing digital presence (website, social media, blog).
– Preparing performance reports and improvement proposals.

JBM
JBM Camp

Marketing Manager
April 2022 – August 2022
Girona

Marketing Technician
January 2020 – April 2022

– Supervising the team and campaigns.
– Analyzing results and optimizing digital processes and actions.
– Coordinating design, branding, and corporate communication.
– Managing SEO, email marketing, and campaigns in Google Ads and Facebook Ads.
– Creating and maintaining websites and blogs with WordPress, as well as graphic design for social media and corporate materials.
– Data and performance analysis.
– Planning and managing social media and content.
– Creating advanced graphic content (banners, social media, brochures, catalogs, newsletters, ads).

MyTrainder
MyTrainder - StartUp

Marketing Manager
October 2018 – August 2019
Girona

– Web design and SEO management.
– Managing social media and creating digital content (social media, posters, and graphic/corporate materials).
– Developing and executing marketing and communication campaigns.
– Strategic planning and project management.
– Analyzing results and optimizing marketing actions.
– Writing and adapting corporate content.

NorteHispana
NorteHispana

Sales Advisor
April 2016 – July 2016
Girona

– Specialized training in insurance sales and advisory.
– Managing phone sales and in-person customer service.
– Providing personalized advice on insurance products.
– Organizing and conducting sales visits.

comexi
Comexi Group

IT Technician
November 2015 – April 2016
Girona

Work placement (Vocational Training in Microcomputer Systems and Networks)
– User support and troubleshooting technical issues.
– Installing and configuring operating systems, corporate software, and network services.
– Technical documentation and maintaining network diagrams and systems.

Letter of Recommendation

Education

EAE
EAE Business School

Postgraduate, Digital Marketing and E-commerce

2019 – 2022

ETG
ETG (Escola Tècnica Girona)

La-Salle
La Salle BCN

Higher Vocational Training, Networked Computer Systems Administration (ASIX)

2016 – 2017

La-Salle
La Salle Girona

Intermediate Vocational Training, Microcomputer Systems and Networks

2014 – 2016

La-Salle
La Salle Girona

Compulsory Secondary Education (ESO)

Skills

Visual Design & UX

Designing banners, ads, custom graphic content, and much more — covering everything needed to enhance the visual identity of each project. I also design engaging and user-friendly digital experiences.

Strategic Marketing

I apply email, SEO, social media, and content marketing tactics to build genuine brands and generate real impact.

Applied AI

I integrate artificial intelligence to deliver more personalized, intelligent, and efficient digital experiences.

Digital Development

I develop complete solutions such as websites and apps, combining UX prototyping, technical implementation, and analytics to launch effective and optimized digital products.

Certificates

AI and Automation
UDIA              2025

Content-Based SEO
Semrush         2025

Technical SEO and On/Off Page SEO
Semrush         2025

Inboud Marketing
Hubspot       2025

Email Marketing
Hubspot      2025

Social Media Marketing
Hubspot      2025

Google Analytics
Google       2025

Google Ads: Measurement
Google       2025

Power BI
Microsoft       2024

AI Applied to Social Media
Aedes       2023

10 Essential AI Tools
Aedes      2023

Advanced Excel
Aedes       2023

Google
Microsoft
Semrush
Hubspot
What People Say About Me